A person's name is, to that person, the sweetest and most important sound in any language. So why would you not personalize your app communication to your users? Users expect personalization during each stage of their app journey.
With the name-based personalization feature in PushBots, you will be able to casually include the user’s name in your notifications to make them notice your offer, and help build user-bondage to your product. But please, don't over use it:)
Learn more: https://pushbots.com/features/personalization